You’ve likely heard the acronym, N. A. D., but you don’t really know what it means. Well, you’re not alone. Nicotinamide Adenine Dinucleotide, what? To add to our challenge, NAD scientists often struggle to explain it themselves. But, this week, on the Genius Life podcast, NAD+ scientist Dr. Charles Brenner (FAQs) made it a little more accessible:
Category: NAD Page 1 of 2
At the LD Micro Investor Conference last week, Chromadex CEO Rob Fried made the case for taking NAD+ boosting vitamin supplement Nicotinamide Riboside “NR” (FAQs) (Anecdotes). Here’s what he said (transcript and video below):
At RaisingNAD, we have limited science background. So, this site is devoted to helping other non-scientists quickly understand the complex and confusing world of NAD+ health supplements like NMN and NR. Please consider sharing this site with anyone you think might find it useful. And, if this site helps you, and you’d like to support our efforts, please contact us. We’d be grateful. The following are our most popular blog posts:
You’ve probably read about 45-year-old Bryan Johnson (Bloomberg: How to Be 18 Years Old Again for Only $2 Million a Year). He sold a company to eBay and is now taking extreme measures to try to be physically and mentally 18 again. Among the 24 supplements he takes each day is NAD+ booster Nicotinamide Riboside “NR” (FAQs) (Anecdotes):
On Twitter yesterday, Dr. Bill Lagakos asked NAD+ expert Dr. Charles Brenner (FAQs) whether Niacinamide (also known as Nicotinamide) raises NAD+ levels. Here’s what he said:
While we typically avoid sharing articles about people who are compensated for recommending NAD+ boosting vitamin supplement Nicotinamide Riboside “NR” (FAQs) (Life Changing Anecdotes), we’re doing so here to highlight how Jessica Alba’s trainer explains NAD+ and the case for supplementation. From “The Chalk Board (A Guide to Living Well)“:
You’ve likely heard of NAD+ (N.A.D.). But what is it? And why should you care? The following is a roundup of articles we’ve written over the last few years that we hope helps explain it:
Those who question the efficacy of NAD+ boosting vitamin supplement Nicotinamide Riboside “NR” (FAQs) (Life Changing Anecdotes) often point to the work of Princeton’s Dr. Joshua Rabinowitz. Here’s a clip of Dr. Rabinowitz in an appearance on Dr. Peter Attia’s podcast explaining his reasoning followed by a response from NAD+ and NR expert Dr. Charles Brenner:
In a November 4th article entitled “Does Taking an NAD Supplement Really Have Anti-Aging Effects?“, Shape Magazine offered an accessible look at the NAD+ space including supplements Nicotinamide Riboside “NR” (FAQs) (Consumer Anecdotes) and NMN (FAQs & Anecdotes). Here’s what they said about the complicated process of choosing an NAD+ supplement:
Many have heard of NAD+ — but few understand why it’s critical to human life. In the following interview, NAD+ expert Dr. Charles Brenner explains in simple terms why we need NAD+ and why we might consider boosting NAD+ levels by supplementing with vitamins such as Nicotinamide Riboside “NR” (FAQs) (Life Changing Consumer Anecdotes):
Rather than deciding between NAD+ boosting supplements NMN (FAQs and Anecdotes) and NR (FAQs) (Anecdotes), some consumers take NAD+. NAD+ expert Dr. Charles Brenner explains why that doesn’t make sense to him (video and transcript below):
You’re likely hearing more and more about NAD+. Nestlé has a new consumer brand focused on boosting NAD+ levels (more), the NFL’s New England Patriots consider NAD+ a daily essential (more), and, love them or hate them, even the Kardashians are now on board (more). So, what’s NAD+ and why does it matter to your health? Theses slides from a May 2022 investor presentation help quickly explain it:
We’re always on the lookout for podcasts where experts make the case for taking NAD+ boosting vitamin supplements like Nicotinamide Riboside “NR” (FAQs) (Anecdotes) and NMN (FAQs and Anecdotes), or getting NAD+ IV drips (FAQs). The challenge is finding podcasts that explain these complex topics in ways easily accessible to the general public. Below is our growing list. If you’re aware of others, we’d be delighted to include them:
It’s widely believed that NAD depletion is a fundamental feature of aging. This is particularly evident in certain diseases that cause accelerated aging. Chromadex CEO Rob Fried discussed this in detail on last week’s Patients Rising Podcast:
A common complaint from consumers of Nicotinamide Riboside “NR” (FAQs) (Reviews) is cost. Why is it so expensive? Here’s what Chromadex CEO Rob Fried said in response at the recent Benzinga Small-Cap Conference:
A few days ago, Chromadex Chairman Frank Jaksch spoke at the Healthspan Show. In a ~16-minute presentation entitled “Nicotinamide Riboside (NR): The Science of Aging, Cellular Health & NAD+ Precursors”, Jaksch explained NAD boosting vitamin supplement Nicotinamide Riboside “NR” (FAQs) (Anecdotes) in plain English:
Until now, conventional wisdom has been that your NAD levels start declining in your 20s and plunge between ages 40 and 60. But in the latest episode of Linda Cooper’s “The New 100 Longevity Campaign”, NAD expert Dr. Charles Brenner appears to have evolved his thinking. As a result, we too might have to evolve our own thinking about when to begin supplementing with NAD boosters like Nicotinamide Riboside “NR” (FAQs) (Reviews).
For most of us, NAD is a foreign concept. But, according to top scientists, it’s critical to human health. Why does NAD remain under the radar? Because it’s not a simple concept. It’s not easily accessible. So, when we at RaisingNAD find an interview or video which explains NAD in plain simple English we jump at the opportunity to share it. The following is an example from last week:
A popular YouTube channel called Bestie (3.4m subs) posted a short but substantive video this week with Nicotinamide Riboside “NR” (FAQs) (Reviews) topping a list of “6 Supplements That’ll Help You Build A Better Brain” (Turmeric, Lion’s Mane Mushrooms, Seafood, Vitamin D3). Transcript and video embedded below.
As a public company, Chromadex has few opportunities each year to talk openly with the public about Nicotinamide Riboside “NR” (FAQs) (Reviews). Last evening was one of those times. The following are key quotes from Chromadex CEO Rob Fried and Chairman Frank Jaksch during management’s Q4 2020 earnings call.
We’ve covered this often asked and endlessly debated question repeatedly at RaisingNAD. Scientists say Nicotinamide Riboside (NR) is the better choice — and Nestlé Health Science (a subsidiary of Nestlé), which recently launched a new product with NR as the key ingredient, calls NR: “the most efficient NAD+ precursor“. Yet, NMN (FAQs and Anecdotes) remains incredibly popular. So what should you do? Well, while Chromadex Chairman Frank Jaksch is obviously in the NR camp, he recently made a compelling case in plain English why the choice should be obvious.
Chromadex Chairman: “Mounting Evidence Has Linked Compromised NAD+ Status to the Hallmarks of Aging”
In a rare appearance, Chromadex Founder and current Executive Chairman Frank Jaksch joined the “Cellular Health: The Next Big Market Opportunity“ webcast last week to discuss NAD, Nicotinamide Riboside “NR” (FAQs) (Anecdotes), NMN (FAQs and Anecdotes), aging and more. According to his bio, Jaksch is not your ordinary Executive Chairman. He currently oversees research, strategy, and operations for ChromaDex, with a focus on scientific and novel products for the pharmaceutical and nutraceutical markets. During this webcast, Jaksch had a lot of substantive things to say. As a result, we’re posting a transcript of his entire ~10-minute presentation.
During a webcast yesterday titled “Cellular Health: The Next Big Market Opportunity“, Nestlé Health Science’s Joelle Legree spoke at great length explaining the strategy behind the recent launch of Celltrient. Of course, Celltrient is Nestlé Health’s (a Nestlé subsidiary) new brand focused on cellular health. And, for those interested in raising NAD levels, one of Celltrient’s three new products “Celltrient Energy” contains Nicotinamide Riboside “NR” (FAQs) (Reviews). How does Nestlé Health and its team of scientists feel about the NR vs NMN debate? Key quotes:
As we’ve discussed previously, Nestlé Health (a subsidiary of Nestlé) recently introduced a new product containing Nicotinamide Riboside “NR” (FAQs) (Reviews) in partnership with Chromadex. Since then, Nestlé has launched a vigorous campaign to educate the general public about N.A.D. and NR in an effort to accelerate consumer adoption of its various new Celltrient products. At RaisingNAD, we’re always on the lookout for content that explains NAD and NR in plain, non-scientific English — even if it comes from an advertisement. So, here’s some key quotes from a Nestlé “Sponsored Article” in Newsweek:
Last week, Dr. Noelle Reid, a family physician and founder of Trinity Health and Wellness Medical Group joined the NutraCast Podcast (embedded below) to build awareness for Nestlé Health’s new initiative “Age-Associated Cellular Decline” and its related Celltrient brand. While Dr Reid is compensated for her role as a consulting physician for Nestlé’s Celltrient, she clearly understands and appreciates the importance of Nicotinamide Riboside “NR” (FAQs) (Reviews). The following are key podcast quotes.
While not yet well known or understood by the general public, the NAD system is crucial to all of our lives. NAD expert Dr. Charles Brenner (who discovered Nicotinamide Riboside “NR” (FAQs) (Reviews) as an NAD boosting vitamin supplement) explained NAD in a handful of Tweets earlier today:
If you’re focused on maintaining your NAD levels, you should be aware that simply eating a healthy diet may not be enough. And since your NAD system can also be disturbed by inflammation, aging, and conditions of metabolic stress, there’s a case to be made for supplementation with Nicotinamide Riboside “NR” (FAQs) (Reviews). Dr. Charles Brenner (who discovered NR as an NAD precursor vitamin) made that case in a recent Twitter thread and also explained the abundance of ongoing clinical trials testing NR:
Chromadex CEO Rob Fried joined Late Night Health Radio this week to discuss NAD and NAD boosting vitamin supplement Nicotinamide Riboside “NR” (FAQs) (Reviews). The following are key quotes:
While there’s significant anecdotal evidence suggesting that Nicotinamide Riboside “NR” (FAQs) (Reviews) positively impacts human health, many are still waiting patiently for results of an extraordinary number of clinical trials studying the potential benefits of boosting NAD. While we wait for results, Dr. Charles Brenner (who discovered NR as an NAD boosting vitamin) added to the suspense with a response to a question on Twitter yesterday.
The folks at Nestlé Health Science (a subsidiary of Nestlé) are clearly interested in NAD. In September, they launched a new site focused on NAD and a new drink mix containing key ingredient Nicotinamide Riboside “NR” (FAQs) (Reviews) in partnership with Chromadex. We reviewed the new drink mix HERE. Today, we can start to see Nestlé’s Celltrient marketing efforts taking shape:
Chromadex (Nicotinamide Riboside “NR” (FAQs) (Reviews)) management presented at the Benzinga Small Cap Investor Conference today. CEO Rob Fried and CFO Kevin Farr packed a lot into their 10-minute pitch on NR. Key quotes and video presentation below.
Last week, Dr Charles Brenner — who discovered Nicotinamide Riboside “NR” (FAQs) (Anecdotes) as an NAD boosting vitamin — did a podcast interview where he explained why taking NMN (FAQs and Anecdotes) “makes no sense”. This comment reminded me of a “Tweetorial” Dr Brenner posted on Twitter earlier this year.
In a video podcast interview last week, City of Hope’s Dr. Charles Brenner — who discovered Nicotinamide Riboside “NR” (FAQs) (Reviews) as an NAD boosting vitamin — fielded a host of questions from a New Zealand trained MD. While there’s lots of science here, there’s also lots of accessible information. The following are 4 key takeaways (video interview embedded below).
In September, Nestlé Health Science (a subsidiary of Nestlé) launched a new site with a focus on the role NAD decline plays in the aging process. The company then introduced an energy drink mix containing NAD booster Nicotinamide Riboside “NR” (FAQs) (Reviews) in partnership with Chromadex. How is this new product being positioned?
In an interview with Longevity Technology last week, Chromadex CEO Rob Fried discussed the strategy and challenges of selling Nicotinamide Riboside “NR” (FAQs) (Reviews) throughout the world. The following are key quotes:
Chromadex CEO Rob Fried joined The Big Biz Show for the second time in a month to discuss Nicotinamide Riboside “NR” (FAQs) (Reviews), COVID studies, and frequently asked questions from NR consumers. Key quotes:
Chromadex CEO Rob Fried joined The Morning Show with Ken Lanphear late last week. As with every media interview he’s involved in, we learned a bit more about Nicotinamide Riboside‘s “NR” (FAQs) (Reviews) possible impact on COVID-19 patients. And while he’s encouraged by progress toward treatments for those infected with COVID-19, he’s concerned about progress toward a vaccine. The following are key quotes:
Chromadex CEO Rob Fried joined the “Mottek on Money” radio show yesterday. His concluding message on flagship product Nicotinamide Riboside “NR” (FAQs) (Reviews): “…the growth has been fairly dramatic and we expect it to continue as more people become aware of how taking this thing can impact your health, help you to heal, help you to grow, help you to have more energy, and essentially help you to age.” The following are other key quotes (link to podcast below).
INTERVIEW: Chromadex CEO on Multiple Studies Showing Nicotinamide Riboside (NR) Helps Fight COVID-19
Chromadex CEO Rob Fried joined the Big Biz Radio Show last week. The following are key quotes about NAD boosting vitamin supplement Nicotinamide Riboside “NR” (FAQs) (Reviews):
In another sign of their interest in NAD, Nestlé Health Science (a subsidiary of Nestlé) just launched “Celltrient™ Cellular Energy Drink Mix“. The product “contains the NAD boosting vitamin supplement Nicotinamide Riboside “NR” (FAQs) (Reviews). Their pitch:
Dr. Sandra Kaufmann is Chief of Pediatric Anesthesia at Children’s Hospital in Hollywood, FL. On the side, she founded an Anti-Aging Institute and is author of The Kaufmann Protocol: Why We Age and How to Stop It. She recently wrote a post on NAD — but left lots of questions on NAD boosters unanswered. Fortunately, thanks to her many podcast appearances we can piece together what she really thinks.
Earlier this month, Nestlé Health Science (a subsidiary of Nestlé) launched a new site to track the latest research on aging. One key site focus is the role NAD decline plays in the aging process. In the very short video embedded below, Nestle does a good job of explaining NAD:
Small-cap public companies typically use investor conferences to pitch their stories in brief. Chromadex (Nicotinamide Riboside “NR” (FAQs) (Reviews)) did so at the LD Conference yesterday. One can assume they were targeting an audience of non-scientists. Here’s how they explained NAD:
Chromadex recently launched its NAD booster Nicotinamide Riboside “NR” (FAQs) (Reviews) in the UK in partnership with Superdrug. Chromadex CEO Rob Fried talked about the launch HERE. The Superdrug TRU Niagen product page explains NAD and provides an unusually expansive list of its potential benefits.