For most of us, NAD is a foreign concept. But, according to top scientists, it’s critical to human health. Why does NAD remain under the radar? Because it’s not a simple concept. It’s not easily accessible. So, when we at RaisingNAD find an interview or video which explains NAD in plain simple English we jump at the opportunity to share it. The following is an example from last week:

Chromadex CEO Rob Fried interviewed by TD Ameritrade’s Oliver Renick last week (Link to video below):

“…NAD…which is a coenzyme found in all living cells declines under times of physiological stress or aging.

…but what NAD really does is it’s involved in key metabolic functions like energy metabolism.

For example, when you elevate NAD you increase mitochondrial biogenesis — the number of mitochondria in your cells and the efficiency of those mitochondria.

But it also increases the number and effectiveness of enzymes called PARP enzymes which are responsible for the repair of damage to the cell.

…so when you take our product Tru Niagen (Nicotinamide Riboside “NR” (FAQs)) you elevate NAD, you increase mitochondrial function and PARP function.

And what in essence you have is a stronger more youthful cell able to manage the physiological stressors that happen in everyday life.

…what’s happening globally is that people are becoming aware of the fact that NAD is very important to human health — that when we are under physiological stress there is a need for NAD and it declines with age. So our ability to manage stress declines.

When you’re 20 years old and you play basketball and you twist your ankle you get a sprained ankle.

Two or three weeks later you’re back on the basketball court.

But when you’re 60 years old it can become arthritis.

Our cell’s ability to manage that stress is related to NAD and other things.

So we believe that the world is getting hip to the idea that as you elevate NAD you improve your body’s ability to manage physiological stress.

The best, most proven, safest, and legal way to elevate NAD levels at this point is by taking Tru Niagen (Nicotinamide Riboside “NR” (FAQs)).”

Related:

  • NR supplementation may have helped sufferers of these diseases & conditions (Consumer Reviews)
  • FAQs on taking NAD boosting vitamin supplement Nicotinamide Riboside (NR) can be found HERE.

FOLLOW us on Twitter @RaisingNAD