Chromadex CEO Rob Fried joined Late Night Health Radio this week to discuss NAD and NAD boosting vitamin supplement Nicotinamide Riboside “NR” (FAQs) (Reviews). The following are key quotes:

Chromadex CEO Rob Fried (quotes begin at the 19 minute mark below)

“Virtually every disease that we associate with aging, with growing old, is also associated with reduced NAD levels.

If you go online and search for “any disease you can think of” or “NAD” or “NAD+” you will see some research or some study or some article showing the relationship between NAD and that condition.

So, the idea here is what happens if we find a way to elevate NAD levels?

And this is what Chromadex’s focus has been.

Chromadex has developed this ingredient called Nicotinamide Riboside (NR) — like I said, we sell it as Niagen.

If anyone is marketing Nicotinamide Riboside (NR) or selling it and it’s not called Niagen it’s either outside our patents or it doesn’t have an FDA NDI. It’s not the ingredient that Chromadex is making.

But what we have shown now with numerous published clinical studies (11) and dozens of pre-clinical studies — those being either animal studies or dish studies — is that by taking TRU Niagen or Nicotinamide Riboside (NR) you can safely elevate NAD levels in cells.

And now we’ve seen a whole long collection of benefits — of mitochondrial function, of energy function, and then various conditions that are benefited by elevating NAD levels.“

Q: With TRU Niagen, will I feel differently?

“Yes.

You might not feel differently in the first 2 or 3 weeks.

….what people initially experience is obviously higher energy levels.

Now I know that a lot of dietary supplements claim that.

But we have metabolic, scientific, published clinical evidence that shows that actual energy, mitochondrial function is increased.

Now when you feel energy — it’s not a stimulant.

It’s not like a cup of coffee or caffeine that stimulates the brain.

It’s not sugar.

It’s actual energy.

It’s not a hormonal thing.

You may not actually feel it — but most people do.

But over time what the best thing to do is to just analyze your body’s performance over 2 or 3 months.

See how you perform in your exercise levels, on the amount you exercise, on the depth of your sleep, on the way you live your life.

And then ultimately see if it actually has a therapeutic benefit on whatever thing that is troubling you.“

RELATED:

  • FAQs on taking NAD boosting vitamin supplement Nicotinamide Riboside (NR) can be found HERE.
  • NR supplementation may have helped sufferers of these diseases & conditions (Consumer Reviews)

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